Caveat: 카르마 플러스 어학원 홍보는 어떻게 하고 있습니까?

This is the last (sixth) question (section heading) from the handout entitled “초등부 강사로서의 나의 역량 자가 진단” (roughly, “self-diagnostic of my abilities as an elementary teacher”) which we discussed in a meeting a few weeks back – I discussed the first, second, third, fourth and fifth questions prior.

카르마 플러스어학원           홍보는

karma plus language-hagwon promotion-TOPIC

어떻게      하고 있습니까?

be-how-ADV do-PROG-FORMAL-QUESTION

How are you promoting KarmaPlus Language Hagwon?

This question annoys me.

This question is not about me as a teacher, but rather about me as an employee of a for-profit business. Although not unimportant, I sometimes get frustrated with the failure to explicitly recognize that there is a division here. Of course it’s important (see my recent post about the business environment of hagwon, for example: “marketing is king” and all that). But if I’m bad at marketing your hagwon, that doesn’t make me a bad teacher. It just makes me a bad marketer.

In point of fact, I think that I’m a pretty atrocious front-line salesperson. I’m too frank (honest) and I have very little patience for “customers” in the broad sense. But, having said that, I’m a very strong believer in the importance of marketing. I’m very sympathetic to the impulse and business need behind asking this question. Further, I think I expressed some talent in the field of marketing analytics, when I worked in the database world – which is to say, “I coulda hadda career in marketing.” I just happen to think that asking this question in this way, in a document that’s supposed to be about evaluating us as teachers, is inappropriate.

One thing it might be advisable for hagwon to do is to recognize that there may be different types of marketing talent, and therefore not to attempt a one-size-fits-all marketing plan that requires all teachers to also be salespeople. In dwelling on this, I’m beating an already dead horse, I realize. And I’ll be beating that poor dead horse some more when I finish the next part of my IIRTHW series. For that, I can only offer apologies to my loyal reader.

CaveatDumpTruck Logo

Caveat: Facebook Updates

I was just explaining to a friend that I have a passive-aggressive dysfunction with facebook. I didn't explain it very well. This video that I just now ran across explains it much better.

So please forgive me for not always logging on to facebook or for not clicking or noticing things you do there.

Plus, that update guy in that video reminds me of a boss I used to have. Which reminds me of something a coworker said today that made me laugh: "I don't want to see any more academy boss faces!" Heh. What are "academy boss faces"?

 

Caveat: Three lullabies in an ancient tongue

For parts of tonight's content, I am indebted to various posts at the Sullyblog. But not these first parts. I was reading some excerpts about Emma Goldman on some libertarian sites. Two quotes:

"The individual is the true reality in life. A cosmos in himself, he does not exist for the State, nor for that abstraction called “society,” or the “nation,” which is only a collection of individuals. Man, the individual, has always been and necessarily is the sole source and motive power of evolution and progress. Civilization has been a continuous struggle of the individual or of groups of individuals against the State and even against “society,” that is, against the majority subdued and hypnotized by the State and State worship." – Emma Goldman

"'What I believe' is a process rather than a finality. Finalities are for gods and governments, not for the human intellect." – Emma Goldman


Not sure how this connects, but I had an insight about cosmopolitanism. It's really the main thing. Cosmopolitanism is the sense that we are all citizens of the world as a whole. When we have this sense, we are able to participate intelligently in the modern world. If we don't, there are going to be problems.


What I'm listening to right now.

King Crimson, "The Court of the Crimson King." I remember listening to King Crimson a lot a very long time ago.

Lyrics:

The dance of the puppets
The rusted chains of prison moons
Are shattered by the sun.
I walk a road, horizons change
The tournament's begun.
The purple piper plays his tune,
The choir softly sing;
Three lullabies in an ancient tongue,
For the court of the crimson king.

The keeper of the city keys
Put shutters on the dreams.
I wait outside the pilgrim's door
With insufficient schemes.
The black queen chants
The funeral march,
The cracked brass bells will ring;
To summon back the fire witch
To the court of the crimson king.

The gardener plants an evergreen
Whilst trampling on a flower.
I chase the wind of a prism ship
To taste the sweet and sour.
The pattern juggler lifts his hand;
The orchestra begin.
As slowly turns the grinding wheel
In the court of the crimson king.

On soft gray mornings widows cry
The wise men share a joke;
I run to grasp divining signs
To satisfy the hoax.
The yellow jester does not play
But gentle pulls the strings
And smiles as the puppets dance
In the court of the crimson king.


16 "And when you fast, do not look dismal, like the hypocrites, for they disfigure their faces that their fasting may be seen by men. Truly, I say to you, they have received their reward. 17 But when you fast, anoint your head and wash your face, 18 that your fasting may not be seen by men but by your Father who is in secret; and your Father who sees in secret will reward you." – Matthew 6:16-18 (RSV translation)

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